Developing Compelling Online Content
Member Price: $340
Non-member Price: $545
Duration: 3 days
Time: 9am – 4pm
Public Class Schedule
|English||Jun. 26 – Jun. 28||$340||$545||Web-based|
|English||Aug. 21 – Aug. 23||$340||$545||Web-based|
Don’t see the dates you need? Call us at 1-888-484-2933.
Course Description: In this course you will learn how to: Create effective, compelling, actionable, and shareable online content; Create content for blogs, podcasts, video and interactive webinars; Use leading-edge creation tools to create compelling content.
- The importance of creating great online content
- How great content can drive traffic, sales and awareness
- Types of online content
- Online Video
- Interactive Webinars
- Photo Sharing
- Blogging Platforms and Tools
- Why should I blog?
- What to blog about
- What is a podcast?
- Podcast creation tools
- How to package a great podcast
- Online video
- What is online video?
- Video creation tools
- Professional tips for making great video
- Interactive webinars
- What is a webinar?
- Webinar creation tools
- Tips for creating informative webinars
- What is an e-book?
- e-book creation tools
- Tips for creating valuable e-books
- Photo sharing
- What is photo sharing?
- Photo sharing tools
- Tips for creating inspiring photo sites
- Building a content strategy
- How certain types of content can help meet your particular goals
- Producing content on a budget
- Managing content distribution
- Managing feedback and comments
- What to do when your content receives attention
- Oh no! My content just went viral!
- Keeping momentum with your audience
- From here
- Professional content authoring tools and training
- How much do I need to know?